The Arizona Republic gets scooped on breaking news in its own backyard – by some schmoe freelancing in his spare time. Think its management has the sense to feel at least a twinge of embarrassment?
The Arizona Republic
Arizona State University Threatens Microbrewery Over Beer Name
That’s it. It’s time for me to head back to school and get a master’s degree from Northern Arizona University or the University or Arizona. Heck, I’d even take an advanced degree from Dr. Nick Riviera’s alma mater, Hollywood Upstairs Medical College. That way, when people ask where I went to college, I could say something besides Arizona State University. ASU’s latest bold move, to harass a local craft brew over its Sun Devil Ale, makes me embarrassed to admit I walked its increasingly dark and evil halls. It certainly will prevent me from ever donating as long as Darth Greedious (aka Michael Crow, the university’s president) and his minions are in charge. According to a story by Edythe Jensen, a reporter from The Arizona Republic, attorney Glenn Bacal says San Tan Brewing Company “unlawfully misappropriated” the Sun Devil trademark and is selling “a counterfeit product.” Nudist Colonies to Liquor Stores – All Bearing the Sun Devil Name Do a keyword search on “Sun Devil.” I used the Bing search engine, and the first page included a women’s nudist club, a liquor store and an auto repair chain. Rumor has it there’s even a bail bonds company. The article acknowledges this, and says that many are alumni who sought permission – and I’d bet they also ponied up a donation. That behavior certainly weakens Bacal’s unlawful appropriation point. As to the counterfeit product – ASU should find itself an attorney that actually understands intellectual property. Nothing San Tan Brewing Company [...]
